Carbon footprint tracking expert Cogo has announced a partnership with Personetics, a specialist in AI-based personalised engagement platforms for financial institutions, to make it easier for banks to provide their customers with climate-conscious banking solutions.

Banks using Personetics’ digital banking solutions will now be able to offer customers the ability to measure their carbon emissions and thereby understand their carbon footprint based on spending habits. Leveraging a combination of categorisation tooling, transaction enrichment and a ‘nudge’ engine, customers will receive guidance on reducing their impact with lending and sustainable solutions.

“Many markets are primed for dramatic shifts towards sustainability and banks and large corporates are realising that now is the time to focus on partnering with innovative fintechs as a way to accelerate these efforts using proven innovation,” said Ben Gleisner, Cogo’s founder and CEO.

“We’re excited to be working with Personetics to help some of the world’s largest institutions move the needle on one of the world’s largest problems,” he said.

A focus on transparency and innovation

“Sustainability is a top priority for both consumers and businesses. Banks need financial data-driven solutions to empower customers in managing their environmental impact,” said Dorel Blitz, VP of Strategy and Business Development at Personetics.

“Our partnership with Cogo goes beyond finances, aligning with our vision of smart financial decisions. By integrating Cogo’s solutions, we equip banks with hyper-personalised experiences that drive action, boosting engagement and loyalty. This helps banks deliver on a sustainable future.”